Fundamentally, AFFIRM's revenue growth and expanding BNPL merchant base continue to outpace peers, supporting a higher valuation. Technically, the stock is holding above its 50‑day EMA and has broken a descending resistance near $78, aligning with the new $85‑$115 price‑target corridor.

Investor sentiment remains strongly positive as multiple sell‑side houses upgrade targets, reinforcing a bullish narrative. The broader fintech rally and consumer credit demand are fueling continued buying pressure on AFRM.

Key risks include rising interest rates that could pressure consumer borrowing and potential regulatory scrutiny of BNPL models. However, the company’s diversified product suite and improving unit economics suggest a resilient long‑term growth trajectory.

Recent volume‑weighted average price (VWAP) has stayed above its 20‑day moving average, and the MACD histogram turned positive last week, indicating upward momentum. RSI sits near 58, leaving room for further upside before overbought levels.